Theme: NATURAL/JUST ARRIVED/UNPACK NEW COLLECTION
This window display was created using packing materials, chains and hooks to increase the emotion sparked by the newly arrived collection. The chains and hooks (which were plastic with the appearance of metal) were used in combination with shipping pallets to create the impression that the collection had literally just arrived. The pallets were also used as display stands for the different apparel and accessories. The custom-made mannequin gave an additional indication of what the new collection had to offer.