Brand Athlete Changeout

Athlete images used by the Nike brand may only be used for a limited time, meaning that brand athlete visuals are changed every two years. 2011 saw the start of a huge transformation – not only did the brand athlete images need to be renewed, the company also used the opportunity to make changes to all window displays, cash desks and brand athlete features in all its European stores. Found played a key role in helping to implement the changes involved in this immense project that took over six months to complete.